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In The News
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Wall Street Journal: Companies, Top Marketers See Value in Part-Time ‘Fractional’ CMO Jobs
6.29.2022 — Companies in need of new marketing leadership are increasingly turning to interim, or fractional, chief marketing officers to drive growth.
THE ‘FRACTIONAL CMO’—INSIDE THE RISE OF MARKETING GIGS THAT ARE SHORT BY DESIGN
6.3.2022 — As disruption contributes to high turnover among marketers, companies are turning to CMOs-for-hire—but some people are uneasy about how it all got to this
The ROI Of A Fractional CMO
Mar 21, 2023 - When a business retains a fractional CMO, they are making an investment that should increase revenues and generate growth.
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