Should You Hire a Fractional CMO? Pros and Cons Explained
Have you ever wondered if you should hire a fractional CMO? Are you unsure whether the pros outweigh the cons? This relatively new...
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Meet Your In-House
Fractional Marketing Team!
We help startups and SMBs hit their revenue and growth targets without the price tag of a full-time team or compromising on the talent they can afford. With One Rawr, you get a CMO, VP/Director, Lead Gen, Growth, Digital, Content Marketers and everything else you need to hit your marketing goals!
Are you struggling to find the right marketing skills for your team? Are you worried about budget constraints but have lofty growth goals you have to hit? Look no further than One Rawr!
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With One Rawr's fractional in-house marketing team, you get a handpicked team dedicated to providing innovative and data-driven marketing strategies to help your business win! Get the expertise of a full marketing team at a fraction of the cost. We help start-ups and small to medium businesses thrive by tailoring strategies and tactics to meet your specific growth marketing needs, ensuring your success in the competitive market.
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We work closely with your Sales, Product and CX team to support you with hitting your revenue and growth targets.
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We are on your Slack or Teams (wow!)
And join your meetings
(shut the front door!)
We allow companies to have a full marketing team, at a fraction of the cost. One in-house senior marketing hire equals a full One Rawr part-time marketing team. With one fixed price, there are no surprises on your end, just awesome results.
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At different phases of your marketing journey, you will need different expertise. We hand pick the perfect team to complement your goals. This may include a CMO, Director of Marketing and Head of Demand Generation, and 6 months later include a VP of Marketing, Digital Marketing Manager, SEO Specialist and Content Writer.
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Never worry about hiring again, or whether you have the right team and skillset to hit your marketing goals within your budget! Reach for the stars, you will always have the perfect team with One Rawr!
Time to change the way you do marketing!
Don't just watch the future unfold – shape it! Transform your business, amplify your growth, and dominate your industry with the strategic advantage of a In-house part-time marketing team.
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Are you ready to revolutionize your marketing and revenue strategies? Partner with us, and together, we'll craft the perfect strategy and execution to hit the goals and drive the metrics that matter to your business.
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Contact us today to explore how One Rawr can shape your business's future. Your path to unparalleled growth begins right here!
What makes One Rawr different?
With the wrong marketing team, strategy, and tactics, you can suffer major setbacks. Too many marketers are doing it wrong and still focusing on vanity metrics like counting leads and MQLs, which don't convert to revenue. That's why we built One Rawr to help companies create powerful marketing machines that drive and accelerate revenue. We hold ourselves to high standards and stand shoulder to shoulder with your sales team to hit the revenue targets every quarter.
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One Rawr educates CEOs on how to make their marketing function work for them!
Focused on what works!
We don't just try everything and hope something sticks, or stand by a 10 year old marketing model. One Rawr experiments and doubles down on what is working and eliminates wasted costs.
Led by your target audience
We create a strategy that aligns with how your target audience buys and interacts. Every strategy at One Rawr is unique. We pick and choose the right marketing channels, pull the right levers to launch your business growth.
Powered by lead generation
Lead generation is not the same as a marketing strategy. This involves creating demand, capturing demand, and converting it through Account Based Marketing (ABM), reviewing intent data, and personalization.
A flexible and cost effective solution to your marketing problems
Experts in every facet
Why hire a generalist, when you can have a team of marketers who are highly skilled in the marketing areas you need help with. We have put together a team of talent that has consistently excelled in their areas of specialty and can provide you with actual results and growth.
Data and results driven
We base all of our work and decisions on data. Armed with this information, we can put our heads together and identify opportunities in the market that could be a game-changer for your company. We report regularly so you can understand why we are taking a certain direction. So, let's get cracking and make marketing work for you like never before!
Always the right team
We have the talent and experience to eliminate your problems. You may be focused on branding and thought leadership right now, but things can change quickly. When your needs shift to lead generation or digital marketing, we seamlessly shuffle our team so you always have the A team to back you up.
Collaborative
We believe in establishing a strong partnership with our clients. Our team of experts have years of experience as in-house marketers, so we understand the importance of internal collaboration. We are just like your in-house team; we are on your Slack or Teams and have your company email and work with your product, sales, and customer success team to help you succeed!
Clients love us!
Jerome, COO
Industry: Cybersecurity
"After I hired Harps to build our Marketing organization, I was immediately impressed by her level of energy, commitment and positive attitude. She helped build the team from the ground up, put in place our social marketing strategy, messaging and lead generation program within a few months. Her can do attitude and willingness to accept new challenges and task is an asset for any organization."
Anne, COO @ Verb Inc
Industry: Edtech
“Harps is a unique talent who brings big picture thinking in alignment with quick action. She can be hands-on as is often needed in a fast-growth startup, but also pushes leadership teams to think holistically, with a strategic focus. Harps is able to see how brands fit in the market, but always retains the focus that marketing drives revenue, and thus sets up approaches and systems designed to help a brand grow effectively and efficiently. Harps is not stuck in one way of solving a challenge - she's comfortable with testing, learning, changing, adapting, and evolving until she finds the winning solution. She brings expertise in demand gen and is able to rapidly scale in ways that break through the clutter. Harps is determined to succeed, and commits deeply to her business and team.”
Suzi, President @ PaulHood
Industry: Tax & Accounting
Harps is the best marketer I hired in 10 years! Unlike other marketers who wanted to focus mainly on brand-building, Harps loves demand gen. For her, demand gen is a game and she loves WINNING. She’s incredibly entrepreneurial and results-oriented. In her first three months she increased qualified demos by 600% and then went on to quadruple the size of our pipeline. She produced more qualified leads for us than all other marketing leaders combined. She led us to try a number of different demand gen strategies, and used detailed tracking systems to evaluate each one. That process enabled us to develop a strong multi-channel strategy that produced consistent results. Harps is also incredibly talented with refinement of the Ideal Customer Profile and Key Messaging to ensure the demand gen is working. Harps' is an experienced executive leader and very comfortable working cross functionally with product, sales and customer success.
Book an Appointment
TAKE THE FIRST STEP TO HIT YOUR MARKETING AND BUSINESS GOALS
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What services does One Rawr offer?At One Rawr, we specialize in growth marketing, demand generation, digital marketing, social media management, content creation, product marketing, revenue marketing, working hand in hand with your sales team, and more. Our team of specialists is dedicated to helping your business grow and thrive. It's not just what we do, it's what we love!
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What are the benefits of working with One Rawr?We understand that every business is unique. That's why we offer tailored fractional marketing services to meet your specific needs and goals. Whether you need a CMO to help you with your go-to-market, growth marketing strategy, a VP/Director to head up your marketing growth goals or a whole marketing team, we can customize our team and skillset to fit your business needs.
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Can I customize the services I receive from One Rawr?Partnering with One Rawr gives you instant access to a team of experienced marketing professionals dedicated to helping your business succeed. With our fractional marketing service, you can benefit from expert guidance, targeted campaigns, and measurable results without the expense of hiring an in-house marketing team. Together, we agree on the amount of time you want the team to work every month, and we work as your in-house team of marketers driving impact. If you need to scale the hours because you have a big event coming up or a new product launch, you have full flexibility to increase the hours and then bring it back down to our regular hours when you are ready. It's really that simple!
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Why is this better than hiring a full-time marketer?Partnering with One Rawr gives you access to a dedicated team of marketing specialists without the overhead of a full-time marketing department. We work closely with you to develop and execute a customized marketing strategy that drives results. You will have one key point of contact, depending on your needs this can be a CMO, a VP or a Director. They will hand-pick the team they need to deliver exceptional results.
Is Fractional Marketing right for my business?
Let's find out in just 1 minute
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